13 November 2014

The HR Dragons’ Sales Pitch

Going to a big exhibition or two is all well and good but it’s just one of many marketing activities you have planned for the year. The key to maximising your exhibition pressence is a consistent post event nurturing programme that gets...
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12 November 2014

Sales Hacking vs. Growth Hacking

The term Growth Hacking has been around since 2010 when Sean Ellis first used it to describe how he helped start-ups grow fast. The following is an excerpt from Wikipedia: “Growth hacking is a marketing technique developed by technology startups which uses...
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